A Profit Model That Almost Never Fails
July 27, 2010 by fladlien
Filed under Uncategorized
I am going to show you how to set up a simple model that almost guarantees success… Quick, immediate, short term profits and long term profits. If you truly understand this model and its implications – And most importantly – You WORK this model…
It can be an easy 6 figure a year business. True.
Here’s how it works. Most people sell information products, which have the least intrinsic FACE value of any type of product you can sell.
That’s why they are usually sold with extremely clever marketing, great sales copy and a lot of trial and error before success is achieved.
That sucks for someone starting out or if you don’t possess (yet) great marketing skills. The key word here is FACE value. On their own, info products have almost no face value.
On the other hand, you know what has great face value? That can be sold with mediocre, or even poor marketing? And can still make you very wealthy?
Services. Because people GET something tangible, DONE FOR THEM, when the transaction is finished. There is inherent value in the offer itself, therefore it can make up for poor marketing.
Now the downside is service-based businesses do not bring in automated profits. You stop working, it stops working.
So what’s a great solution… That is easy to sell as if it were a “service based” offer… But still have the ability to be completely automated, bring in passive income and also be easy to scale?
The solution is “done for you” type of offers. This is where some, most or all of the initial front end work is done for the consumer… Making it EASIER for them to get the results they desired since you’ve already brought them many steps closer to achieve those results… Than if they bought a digital product.
Now let’s talk specifics. In Internet marketing, there are things that hold a lot of people back – Setting up websites, generating content, coming up with ideas that will ACTUALLY sell, finding the correct niche markets and so forth.
You can educate people on these things… Which is good… or you can automate and do these things for them… Which is better from a profits perspective.
Let’s inch even closer to the truth. In Internet marketing, it’s no secret that you can make money (if you do it right) with affiliate marketing. Even better, review sites that get ranked high in the search engines for certain keyword terms can be a gold mine.
For example, a lot of people are searching for a term like “best anti-aging cream”. That’s a start. Drop that in your favorite keyword tool. If you don’t have one, use Google Keyword External Tool to start to do some research.
We’re looking for keyword terms that have little to no competition that have a decent search volume.
So I type the keyword phrase above in Google Keyword External Tool and start to do some digging. Here’s some interesting things I find. A lot of people have been searching for wrinkle creme – which is spelled wrong.
Further digging allows me to discover “wrinkle creme review” has little actual competition in the search engines, but decent search volume. “best over the counter wrinkle cream” also falls under that category. I know with a little bit of work I could get good rankings for both of those search terms.
That’s fine, but we’re not doing it for our own purposes. Here’s what we’re going to do instead… Do the initial ground work to get it going, but sell the site to other people.
Here’s the concept: we want to find 5 keyword terms that have high search volumes (over 2,000 searches a month) with low competition in Google (under 30,000 competitors when you search for the term in quotes).
Next – We take each term we find in quotes and write an article for it… Or we outsource the article writing to someone. Whatever. When we’re done, we have 5 articles optimized for different terms under the niche of wrinkle cream.
Now you set up that review site in WordPress with the 5 keyword articles in it. Optimize it as you would normally for a site you’d try to get ranked… As far as on page optimization goes. If you don’t know anything about SEO then there are hundreds of guides that can give you the gist very quickly.
What we do now is pick 3-5 wrinkle creams that have good affiliate programs that would seem to convert well from a “review site” style blog. Then we add those in to the blog in locations that we feel would best monetize those affiliate offers.
What’s next? Get an article spinner that’s decent quality and spin each of those 5 articles so that each article has 20 UNIQUE spins. Or you can pay someone to spin them for you. Whatever.
What you have got, when you are finished, is 20 “review sites in a box” that are each uniquely targeted at a niche that could make some money if you got some rankings in the search. You’ve already picked out the affiliate programs. You’ve already done the research. Picked the niche. Designed the site.
We’re almost done. What you do now is create a little pitch page offering your 20 review sites. You sell the set for $97. As a bonus you give them training (either stuff you create or private label rights to SEO guides) that shows them how to get it ranked high.
Then you explain why at $97 it’s such a good investment compared to all the value they get in return (which is significantly greater).
BONUS – You offer an upsell where you set the site up for them and host it for them for a nominal monthly fee. (You can make a lot of money doing this… You just take your own hosting account and partition packages off within it…)
Where can you sell these at? Warrior Forum is a great place. You can also start trying to attract joint venture partners and affiliates to sell them for you. Sitepoint. Even Flippa.com.
When you’re done, you’ve grossed close to $1900 in sales… without an upsell. Is that good or bad? Depends. If it took you a week, and after all other costs you made $1700, that might be good. Might not. That’s not the point.
The point is now you have a leveragable asset. There are two ways you can easily multiply your profits. If you sold out the first 20 real fast, here’s what you do – Make 20 more spins for each article, and then sell it again.
Or, you just set up ANOTHER review site in a box for another niche… And then sell that. You can sell more copies this time, or sell it at higher prices. You now have a list of buyers from the previous offer, so you can more easily sell your next package, as they will be your most targeted buyers.
Say you do this 5 or 10 times, now you have a lot of assets. You can then take it to the next level and start a membership site – Where each month the person gets access to two “review sites in a box” for just $47.
Then you can sell 250 spots a month, and spin 50 articles for each that they can pick and choose from, and you can have extensive SEO training in there (just interview others and put the content in the members area) and you can outsource the whole thing.
You can – On the backend – Upsell setting up the sites for them (again, outsource it at a profit) and discover all kinds of other monetization streams because your members will be asking for additional things… Which you can create packages, trainings, and additional offers for that you know are highly likely to sell.
Gee, sounds like a bit of work upfront, doesn’t it? Yep, it is. But that’s probably no more work than most people do in a 40 hour a week job that pays them only $7.50 an hour. And the reason why it’s so profitable to do this work is because most people WON’T do this work. That’s why they’ll pay you do it for them.
And this is the model where you can “do it for them” but on a one to many level, so you can make it a passive, scalable income stream.
I hope you see both the forest and the trees here. You can literally swipe the business model I’ve given you above and execute it.
Or you can use it to think deeper. “What similar ‘done for you’ type offers can I make that would be easy for me to create and have a large chance of succeeding right out of the gate?”
There you go – A simple model that… While it is front end intensive – Can very quickly be made scalable, outsourced, and easily taken to a six figure a year model once you have lain down the groundwork.
it was very interesting to read 48hourreport.com
I want to quote your post in my blog. It can?
And you et an account on Twitter?
Great Post. I like the out of box thinking. BTW, Jason how is the baby
This is good bait indeed, Jason. You really know how to lay it on the line, don’t you? I can’t resist this one!
Peggy
Sounds good … so good I might have to link to it : )
Thanks for sharing – I think services are probably the quickest way to make money online and start the ball rolling in a positive manner.
Hey Jason,
Once again you have over delivered on your content. For any newbie reading this post take notice! I have other commitments so will not get side tracked but someone who has not got a plan or unsure where to start.
Take these ideas and experiment with them. Thanks again Jason
Craig
Thanks this has really got my mind racing with the possibilities even just for personal affiliate sites.
Jason,.
Great post, i liked it so much that I absolutely made it a Favorite in my browser. Really good and valuable content summed up in that post. I’ve gotten alot less info. with 197.00 courses purchased over time.
Any newbie reading this should run with this info. and run their online ventures as a business from the get go. I’m just getting to the point now of really leveraging my time online in order to better monetize.
Any good sites you recommend for outsourcing people for the right type of role needed online? I’ve tried E-Lance but didn’t have great luck there.
Dwight Anthony
Financially Elite Blog
http://financiallyeliteblog.com
While I don’t plan on following this model as I have my own model to follow thanks for getting me thinking more about done-for-you services again. That should be a big help.
Jason,
Loving your blog post that have a brainstorm on them. I’d take the same model you explained, but go local. That way people can charge much, much more and know they are helping some businesses at the same time. I’ve been doing for some time and it’s a nice model to be involved in.
Jason,
I have a couple of your paid stuff and have enjoyed them.
However, I do not agree with this post and I had written in detail the “why” in an earlier comment.
However, you chose to not publish it, its cool, it’s your blog.
But why would you not want a discussion?, or, do you just want people who post praising comments (in return for a backlink) ?
Vic
Hey Jason – I just cleared through 60 emails in my inbox from marketers trying to sell me something and I deleted every single one. And then I got to yours and found some value!
Thanks for standing out from the crowd and for delivering a great strategy – I’m going to make a note of this one.
Hey man!
As usual, top-notch, top-quality content.
Thanks for the tips.
Martin
Thanks for this eye-opening post.
Although you have given us a perfect description for a business, i am pretty sure not many of your readers will act on your advice.
Just the idea of work being involved makes most people shy away. I don’t know how they will ever start to make money.
TAKING ACTION is the motto to promote. ( same goes for language training
)
I certainly would share this peice of knowledge and use it myself! Another great set of internet marketing over delivered insight Jason, many thanks
Gradle
Hey Jason,
I’ve been reading your stuff for awhile now and quite frankly, I’m Impressed. Also, if you’ve gone to my site you’ll see that I’m Not Impressed EASILY.
Action on this one is key, but as you said, you have to work it (yeah, THAT 4 letter word that keeps most folks J-ust O-ver B-roke at the old 9-5).
Have a feeling it won’t be long before I get your stuff on my site for a close look-see. Have the feeling I won’t be disappointed either.
Keep at it.
Also, CONGRATS on the New Addition. Enjoy ‘em while they’re young. They grow up WAY too fast. Love ‘em, Feed ‘em, Teach ‘em, and Love ‘em some more.
WHY?…
…Because
… Ed Says …
Wow, incredible idea! There are a ton of possibilities, aren’t there?
Hey J-man,
kick ass as usual – lmao at Alans comments above!
Oh so true – Doug – action takers are the only people that ever get anywhere – the slackers make it easier for us!
just finished listening to 6 figure baby – first class as all your stuff is – out of all the stuff I buy online – you make the most money outta me by far and I feel like Im the lucky one!
Im still working on my homework and you will get it one of these days….lol
hope you, the mrs and Laney are doing great
your friend Kymmy
Hey Jason,
This one of the nicest things that you could do for people that are starting out and need a wee bit of direction. They should copy it, print it out and keep a copy on their desk. Then they can refer to it often to use as a check-list guide to help them stay focused and on track. Excellent.
Hope you and the family are doing well and you all are getting some rest!
Aloha,
June
Hey Jason
Very smart idea. As everyone is calling it a million Dollar deal, it is.
Why don’t you tun it into a plan and sell it, and if you have the time do it yourself.
Thanks for the BRIGHT BUSINESS IDEAS.
Hi Jason,
Totally agree with Maria, this is a million dollar idea. Set up the system, make some training videos, and outsource the lot.
Very cool, great post.
Thanks,
Rocky
Jason – Good Post, and I would bet that at least 80% of the marketers would find this the perfect model to start their online business.
Q. – How many words in the post?
Jason aren’t all your post ‘link bait’ worthy?
although it’s a little different you can also broker services (buy low and sell high) & even buy slightly higher and sell low (PLR & MRR products to existing customers)
…lots of good ways to sell services – you have a great one!
Jsaon,
This idea is being implemented by tons of folks and selling in forums from 27$ on.
Unless you can write brilliant reviews which convert and then the spin versions also convert, I do not see this model scaling.
Love most of your other posts.
Vic
Jason – all I can say is “WOW”. Thanks so much for the great ideas.
Jason, you have a knack for explaining things in a way that makes complicated stuff sound really simple. GREAT INFO!
-David
You are really thinking on this one Jason. I will be implementing this by tomorrow and see how it goes. The way I read it, it seems like it can’t fail. Gotta love spinning articles and WordPress these days/
Keep up the great info.
Well Jason,
You’ve done it again. Thankfully most folks don’t know how easy it is to rank on Google. A high ranking site means a high profit site.
Flipping sites for immediate income is a tried and true concept.
Jason,
I have bought a few of your products and I promote your products.
I really do think that in the IM niche that all the other “big names” really couldn’t lick the sweat off your balls (lol, sorry) when it comes to actually supplying content to a list.
I swear, I am sick to the back teeth of any idiot with a list recommending me cheesy product after product without having ANY relationship built up at all.
Thanks again for the info, message me any time.
I have recently been getting involved in Flipping sites but have never thought about it this way. I have been buying over sites and “reworking” them to sell on.
However, I can do what you said in the post above very EASILY. Now I have an outline to get it done. And it is way easier than what I have been doing up till now!
I am going to make 10 sites and see if I can punt them.
Thanks again.
Alan
PS. I’m not trying to promote my site here, just getting the link. (It’s a UK only site anyway)
Good stuff! Does anybody know how folks are able to post multiple postings on Craigslist? (without getting banned) – please – r.bruce.neill@gmail.com
I like it too, Jason. Thanks so much
And Jenn… fat chance! This is a great model, and I’m on it too.
But there are enough niches to go around, I would think, so no worries…
briliant stuff l will like more people to read it, God bless
Jason, you were right. This is a ready-to-go business model that’s been proven by many and never fails to work when someone works it.
I’ve done similar years ago and it was always good for some predictable
and in my opinion, most important, ‘scalable’ cash.
You of all people know how after you do a few of them,
you create little systems for yourself to make all the rest of them
easier to do–even if you’re just making it easier for those workers
you pay to do it for you.
When all is said and done, you have some resellable assets you can
even sell the private label resell rights licenses for even more cash.
Just an extra incentive to make it too hard to resist when people who were considering buying it anyway now see they can just resell a copy to cover their initial costs and then everything made from both the sites packages and the licenses sold are pure profit they never have to work for again and keep getting paid.
So now they have at least 2 income streams from the same offer.
Put an upsell on the backend of it so that each person who purchases
even a resell rights license is sending you new customers when they sell their packages, because each new customer “registers” their purchase and is instantly redirected to a perfectly placed and perfectly timed
one time offer to complement the initial offer even further.
That’s a 3rd income stream which usually convert even higher
because folks still have their credit cards out on buying impulse shopping mode.
I agree with the previous posters who said it’s the mindset that sees you through to the end of this kind of model or any venture you set out to do.
You’ve given some pure gold nuggets here as usual.
For them to turn into platinum, someone just has to take action!
You know Jason….I’ve been making a good fulltime living online since…..well… you were a teenybopper! (I was gonna say “diapers!” LOL!)
And yet every time I read something you have written….or listen to you speak…..I realize how I could have done things so much easier…I could have, and should have, worked so much smarter, not so much harder!
You’re a cool kid. Your parents should be proud! I know your daughter will be!
Thanks for the great stuff you bring!
Michael Rytter
“I am not an internetmarketing millionaire, but I AM a millionaire because of internet marketing!”
These are the kinds of posts I call (sorry for the misspelling) BADASS
Pretty nice post Jason.
I always expect lots from you and you deliver more than I expect. Always
These are the kinds of posts I can BADASS
Pretty nice post Jason.
I always expect lots from you and you deliver more than I expect. Always
Jason,
What is really sad is that I wrote a program for another marketer that even built the site around the articles and I didn’t learn from it
Just goes to show I need more time with the master.
Thanks,
Scott…
p.s. Be sure to share this with your daughter so when she is say between one and two, she has her web empire starting to get built
Hey Jason,
It is this kind of post that I appreciate. There was not one bit of you trying to sell something to anyone and at the same time you offer out, with a bit of work, a system that gives anyone a $60K ++ a year income. I have taken part in some of your webinars and they are just like that too. I am very grateful that I had the chance to hook up with folks like yourself.
Well done….again..!!
James A
http://www.professorofprofit.com/1/
What a great idea, I’ve been trying to get traffic to no avail. This is a gift from the Almighty, thanks so much, I now have direction.
This is an awesome idea and one I’ve thought about before but not too this degree. I missed the bit about spinning and creating a new website based on the spin in my musings of this idea.
How do you think this might go if someone based it around static sites made with Dreamweaver or XsitePro?
“And the reason why it’s so profitable to do this work is because most people WON’T do this work.”
That right there is the key.
If you’re willing to do a bit more work than the average, you can rise above the crowd.
Obstacles are only there to keep your competition back.
Cool article, Jason, you have a way of simplifying and clarifying things.
Well Jason, you lernt well from the Rhodie Bros.
Hard to deny that this is a million dollar post.
Like Maria said…the key is TAKE ACTION
I really like the idea. Outsourcing this is really the only way to make it profitable because of the front end work. With the right team working for you this would be a great way to use a lot of the knowledge I gained over the last couple of years.
Sounds great Jason,I may end up giving it a go,once I do a bit more work on setting up a website ,still feeling my way around the cpanel
I really like the simplicity of it though,as “us” newbie’s need it simple as we can get it.I’m just now to the point I can use my autoresponder 
Pretty cool Jason, and using your 7 minute article techniques…ok, time to get to work.
Good points Jason,
I think the most important lesson is to get into the right MINDSET…
Trying to leverage everything you do by adding value in some sort of way and saving people time and effort…
There will always be customers for that!
Metodi
You just gave away a million dollar business. The key is TAKE ACTION and Jason, since you helped me on some ad copy on a done for you upsell…hell it works!!!
The niches are endless. IN addition, you can use kijiji and craigslist to sell them too (paying someone real cheap to post for you).
Great post Jason!!
Awesome idea J.
I recently invested in Market Samurai, I have the SEO gameplan in place and I’m working on a handful of niche sites right now. I love your plan, way better than just a 1 off sale as an exit strategy.
Marc
Phew Jason, being a Dad has turbo charged you, slow down a minute, I have to read that all again, and probably again. Will be worth it though, always is with you.
Jason — I like it. I’m on it
Simply brilliant.
(everyone else, forget you read these ideas)
Wow Jason.
You always deliver very Rich and most importantly, ACTIONABLE Content. Thanks for continuing to Deliver.
Best Wishes to you and yours,
Clifton